Skip to content
Get Started
Search

Latest Stories

Follow Us
The Commodity Trap

The Commodity Trap

<p>You know the pattern. Customer needs equipment. You shop it to five lenders. They all come back within 50 basis points of each other. Customer picks the cheapest rate. Your margin gets compressed. The relationship stays transactional.</p><p>You're trapped in a race to the bottom, competing on the one variable that matters least to your customer's actual success.</p>

The Advisor Advantage

<p></p><p><strong>Equipment-Centric Structures</strong> <br/><br/>Stop leading with rate—start with fit. Seasonal businesses that can’t handle standard payments. Project-based companies needing milestone plans. Growing firms needing to preserve cash.</p>

<p></p><p><strong>Position as the Expert</strong> <br/><br/>Traditional brokers talk rates. You talk value—how equipment actually drives the business. That makes you the advisor who understands operations, not just a commodity quoting sheets.</p>

<p><strong>Creative Solutions Over Conformity</strong> <br/><br/>Application-only to $1MM, decisions in minutes, and flexible structures built around real needs—not rate-based conformity. Close more deals and build stronger relationships.</p>

Partnership Benefits

Application-Only to $1,000,000

Fast decisions on straightforward deals. Your customers get answers in minutes, reducing uncertainty and keeping their buying process moving so you close more deals.

Decisions Made in Minutes

Standard structures get rapid decisions. Complex deals get attention from experienced structuring professionals. No weeks of waiting.

Intelligence Capital Over Conformity

We value creativity and business understanding over rigid policy. The deal that gets declined elsewhere because it "doesn't fit the box"? Bring it to us.

More Deals, Deeper Relationships

When you solve real business problems instead of just quoting rates, customers come back. They refer others. You build a practice on expertise, not transaction volume.

Program Details

Program Details

<ul><li>Competitive commission structure rewarding quality deals</li><li>Technology platform for submissions, tracking, and customer materials</li><li>Deal structuring support for complex situations</li><li>Training on payment innovation approaches</li><li>Marketing materials to position yourself as equipment payment advisor</li></ul>
What You Get

What You Get

<ul><li>Partner with a lender that values intelligence capital</li><li>Application-only to $1,000,000 with rapid decisions</li><li>Creative structures that close deals others decline</li><li>Competitive commissions on quality business</li><li>Technology platform that streamlines your process</li><li>Support team that helps you win</li></ul>
Ready to align payments with your origination workflow?